Client – University of Oregon, Office of the Dean of Student
My Role: To develop two posters for the Intertwined Event at the University Oregon campus. The poster graphic and event logo needed to incorporate the gesture and resemble the name of the event.
I took great influence from subway maps and timeless Swiss style graphic design. A basic arrow was designed that could be manipulated and duplicated to create a uniform graphic for these poster designs. Once the graphic element was established color and placement experimentation took place.
The logo design needed to be legible yet reference the event name, I experimented with minimal type face manipulation.
These are the final posters presented to the client, later color changes were made to accommodate the clients needs